In 2013, social media has completely changed the way recruiters operate their searching efforts. Many would argue this change is for the better. Social media makes access to passive candidates—those who aren't looking for positions—much simpler, thus allowing recruiters to find the perfect employees for their clients. Thanks to its benefits, the use of social media for recruiters is growing tremendously in the workplace.
Social media becoming the go-to tool for recruiters
In a 2012 survey from Bullhorn, 98 percent of recruiters reported using social media as part of their recruiting efforts. This is up from 94 percent in 2011 and a mere 84 percent in 2009. This statistic indicates that almost every recruiter is using social media as a crucial part of their hiring process. In 2013 this isn't likely to change.